Meg Jane

Hello, hello, hello! I’m Meg - Social Media Manager, content creator, and the human behind The Social Plot. My journey to social media started far from here, but it’s proof that messy action and hard work pay off.

My Pivot

Back in 2017, I was knee-deep in Accounting and Finance at the University of Bath, only to realise... spreadsheets? Not my thing. So, I started blogging and experimenting with content creation as a creative outlet - and it just clicked.

Baker to Biz Owner

Fast forward to graduation, my partner and I launched a lockdown bakery. With no physical shop, social media became the tool - and it worked. Here’s what we achieved:

  • Built a loyal following on TikTok and Instagram

  • Sold out deliveries 5 days a week

  • Hosted pop-ups with queues so long, we made the news

  • Won Best New Business in Bath - all at the age of 23

Building The Social Plot

Burnt out but inspired, I realised I wanted to help brands struggling with social media overwhelm. Enter The Social Plot. Since then, I’ve:

  • Grown a community of 30K+ aspiring social media managers

  • Sold over 1,000 copies of my content calendar

  • Helped students monthly through my course

  • And yes, I’m still voice-noting advice in my DMs - because I genuinely love what I do

For behind-the-scenes chaos, wins, and everything in between 👇